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Living Black History: Melanie Few’s Impact on Faith, Sports, and Entertainment

Writer's picture: Camille DavisCamille Davis

Melanie Few is not just making history... she is living Black history. As the only woman and person of color with an NFL-sanctioned event, her impact extends far beyond the Super Bowl stage. With over 30 years of experience in marketing, media, and entertainment, Few has created spaces where faith, culture, and sports collide in powerful ways.


Her Super Bowl Soulful Celebration is a testament to her influence; an event that has drawn millions of viewers, hosted legendary artists, and served as a beacon of inspiration for Black women in media and business. Since its launch in 1999, it has grown into one of the most attended special events during Super Bowl Weekend, consistently selling out venues and drawing top-tier talent. This year, as it celebrates its 25th anniversary, the event will broadcast on CBS for the first time, further cementing its cultural significance.


Few’s contributions to the industry extend beyond the Super Bowl. She is the founder and managing partner of RESULTS MARKETING & MEDIA, INC., an urban marketing and entertainment consulting agency that has worked with corporate giants such as Coca-Cola, Verizon, Revlon, and AARP. She has spearheaded national faith-based marketing initiatives for TV One, Sony Films, and other major brands, bridging the gap between corporate America and multicultural communities.


Her impact is a masterclass in Living Black History: Melanie Few’s Impact on Faith, Sports, and Entertainment barriers, owning your power, and redefining what’s possible for Black women in business and entertainment. Few has turned faith into influence, transformed marketing into a movement, and built platforms that amplify Black voices in spaces where they have been historically underrepresented.


Black history isn’t just about the past... it’s about the people shaping our culture right now. Melanie Few is one of them, and as she continues to push boundaries and elevate Black excellence, her legacy is far from finished. Melanie Few is one of the history makersof today. That's a Woman for the Culture!

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